You can.

That’s basically how it works when you have an online presence. Oh sure, you may already have a website. But does it deliver what you’ve been hoping for?

What you need is a comprehensive client attraction system, or more precisely, a lead attraction system that will also help you turn those leads into clients.

In addition, you’ll also want a client retention system. And you can have it all done and maintained for you.

Imagine… what if your target audience finds you online? What if they come to your website already half presold?

That’s what my “instant expert” module can do for you.

And of course, then there are Social Media. How to best harness those and use them to attract more clients?

Think about how you have been getting new clients so far? Depending on your type of business, they either happened to walk past your store and happened to have a need for your products, so they walked in.

Or, if you provide professional services, they may have met you at a networking event or at some other event where you gave a talk. Maybe they read an article you wrote. And maybe someone else told them about you.

In all those cases, there was an initial connection, one that made you look like a good candidate for what your customer was looking for.

The common denominator — they first have to find you.

And here’s the way you can exponentially increase the chances of your prospective clients finding you:

Show up on Google — when they’re looking for (someone like) you.

But isn’t that terribly difficult and/or expensive? It can be a challenge, but it doesn’t have to cost an arm and a leg.

If this sounds intimidating, don’t worry. Instead,why not just call me to find out how I can help you set it all up and maintain it for you, complete with instant expert and social media modules: 804-285-2535.

To your business success!

Elisabeth Kuhn

I’m now offering a comprehensive solution that will provide you with an optimized client attraction system and the supportive network that will help it score well on Google for several of your preferred keywords, so your clients will be able to find you.

There’ll be a basic version and a turbo version. I’m also offering a Turbo Deluxe version on a VERY limited basis.

Instant Expert & Social Media Component Included!

All plans include the “instant expert” and the “social media” component. Turbo includes twice the services plus press releases, while the Deluxe version includes… you’ll have to call me to find out.

Why the instant expert module? It helps people to know, like, and trust you, and that’s a very important part of making them willing to buy from you. Also, as an instant expert, you’ll be found in many more places.

Why now? People are starting to buy again, and you want to position yourself before someone else stakes out the turf.

Want more information. Call me at 804-285-2535 or click on my Services tab above and to find out more.

Looking forward to helping you make 2010 the best year yet!

Elisabeth Kuhn (aka Dr. K)

P.S.: If you’re in Richmond, or Chesterfield or Henrico County, or anywhere else in (Central) Virginia or beyond, I’ll be right in your backyard and can meet with you for a personal consultation.

However, I also have national clients and will gladly help you too by phone, Skype, and/or email.

What are you going to do to make your business grow this year? Let me give you five tips!

1) Become an Instant Expert

Publish relevant articles regularly in online article directories. Provide value and show off your expertise. And when people Google you, they’ll be impressed. And will consider you — an expert!

2) Stay in Touch with Your Prospects

Don’t let your website visitors slip away without at least making an effort to capture their info (legally!) so you can follow up with them. What I mean is that you should invite them to opt into your email list.

You can accomplish this feat by offering them something of value in return for their email address, and then continue to offer them something of value in return of their allowing you into their inbox and actually opening your email.

3) Start Using Social Media Effectively

Many business owners totally underestimate how much social media can contribute to their business’s growth. Don’t make that mistake. Start with Twitter, Facebook, and LinkedIn, and actually use them. Then expand.

4) Make Sure Your Website Is Effective

Make sure your website invites your visitors to take action. Whether they are inspired to sign up for your list or visit your store — now, you want them to do something that will be sueful to you over the long haul.

They may not need your services at the moment, depending on what you do, but sooner or later they will — and you want to be the one they’re thinking of calling or going to.

5) Don’t Do it All Yourself!

You’re not fixing your own house’s plumbing — unless you’re a plumber, of course. You don’t fix your own car — unless you’re a mechanic. Why write your own articles and press releases? It will take you far more effort and time than it would take someone whose job it is to do such things. A professional writer, particularly a marketing expert, will also get much better results.

A blog in combination with a new marketing campaign (or even the marketing campaign by itself — IF you do a few things right with your website) — is just what the doctor ordered to jump start your business in 2010.

And that’s why I’m offering you an irresistible deal on a few of my most popular services:

Special Report Package:

Normally $495, Now through 12/18 or until all slots are gone: $295

Add to Cart

Article Marketing Instant Expert Package:

Normally $495, now through 12/18 or until all slots are gone: $295 (includes 10 ezine articles AND submission to directories)

Add to Cart

Lead Capture Set-up and SEO Special:

Includes set up of lead capture system and SEO consultation with minor adjustments to website for better Search Engine Optimization: Nornally $495. Now through 12/18 or until all slots are gone: $295.

Add to Cart

Website Content/Copy Updates:

Call for information.

Instant Expert Deluxe Package:

Get it all done for you! There are just one or two spots available for a comprehensive all-done-for-you package that includes:

1) 20 page special report
2) Sales page with graphics
3) Professionally written sales letter
4) Hosting & set up of delivery system (free for first 3 months)
5) 5 articles and a press release
6) Plus additional support for getting visitors and leads

Normally $1,495, now only $895

Add to cart

If you want to jump start your business in the new year, one or more of these packages might be just the ticket.

II look forward to helping you generate more leads, especially leads that are highly targeted to what you have to offer — and that are very likely to become your new loyal customers.

To a hugely successful 2010!

Elisabeth

it gives you a chance to talk about your business, you’re able to build a personal connection as well. And… that combination can bring in new business. Lots of it.

In fact, a blog is probably the key in any current marketing system, especially a relatively reasonably inexpensive system. That’s because it is practically designed to bring in new leads and turning them into clients.

Of course you need a few things in place to make that happen…

1) An optimized blog

What does that mean? It’s optimized for the kind of keywords your customers are looking for. That’s important — after all, you need to be found on Google.

2) A compelling “ethical bribe”

A bribe? Indeed. And no, it’s nothing fishy. It’s simply something, usually some information, that your prospects might want to have — so you can get them to give up their email address in exchange for your gift. This can be a report, an audio, or some other item of value.

3) An opt-in process and a system for follow-up

All that hard work would be lost forever if you didn’t have an opt-in process in place, and a system for folllowing up with your prospects.

Here’s what it takes at a minimum: You need a sign-up box (see top right for an example — and why not sign up to see how it works!) and an autoresponder. If you sign up for my “list”, you’ll see that part as well.

What is an autoresponder? It’s an automated system that allows you to send out pre-programmed email messages — spam-free. It’s spam-free because everyone who gets an email has signed up for that, and they also have the option in EVERY single email to unsubscribe.

Which one should you get? Naturally, I’d recommend the ones I’m using myself. There are actually two that i use — and they serve slightly different purposes.

If you plan to build a big list and also sell products, especially if you hope to have others help you sell them as well eventually (as affiliates), I highly recommend http://www.myfavoriteshoppingcart.info. This one gives you maximum control over your list as well — and it comes with a free 30 day trial if you sign up through that link.

Alternatively, if you don’t want to sell anything and so you won’t need to integrate your sales process, you might like http://www.myfavoriteautoresponder.com which I believe curretnly also comes with a free trial period.

I recommend both of these because, as I said, I use them both and like them both — for the reasons I indicated. In compliance with the new FTC rules, I am pointing out that I will get a commission if you sign up through my link. However, if you do, I’ll also be happy to help you set up your first autoresponder! Email me if you have questions at elisabeth AT richmondwebmarketing DOT com.

4) Visitors

How to get those? There are many ways and you should use a combination of them. They should probably include optimizing your website/blog for the search engines, article marketing, social networking, creating backlinks, and more.

Want to know how to get off to a great start — and maybe even have your hand held a bit as you do? Check out my blogging course! Yes, it has started, but you’ll simply be able to get your blog started faster, AND if you join right now, you’ll also get to join the next group free of charge.

Meanwhile, whether you want to take me up on my offer — or prefer to do it all by yourself:

Happy Blogging!

Elisabeth K

You better believe it! And make that plural as in “blogs” too.

How so?

WordPress Blogs are virtual real estate. Ever wonder why Starbucks has so many stores? It’s real estate. The idea is that no matter where you might be overcome with a hankering for coffee, there they are. And you can go in and get that MochaLatte or whatever.

Ditto with YOUR business.

Think about how your clients might be looking for you? What keywords do they use?

They might use several different ones. And/or you might offer several different services.

A dentist might offer expert tooth replacement services, as well as extra gentle dentistry for the dentist-phobiacs among us. He or she might also offer cosmetic dentistry.

Blogs allow you to turn on a dime, and you can get them started quickly and get them to rank on Google quickly too, especially if you’re aiming for a local audience.

Now if this sounds like so much extra work, fear not.

You have two options:

1) Outsource

2) Learn to do it yourself quickly and efficiently (and THEN maybe outsource some of the “content” creation.

Where can you learn how to do it yourself?

It just so happens that I’m offering a comprehensive blogging course and coaching program, starting on November 9th.

Check it out here:

http://www.thebloggingcourse.com

Or send me an email at bloggingcourse AT gmail Dot com

If you act fast, you can get in at the early bird special AND get some extra free coaching!

That might seem like a silly question to some of you, but at Richmond Web Marketing, we’ve discovered that a whole lot of people have absolutely NO idea how well it’s working. That’s because they don’t track which advertising brings in which business — if any.

So what can you do about that? Start tracking.

Don’t just advertise because that’s what you’re supposed to do. Advertise with a goal in mind. And make that goal measurable.

There are a number of ways you can do that. You can ask anyone who shows up how they found you. That’s actually not a bad way to do it. You can also include coupons or coupon codes in your assorted advertising material and use that to track what seems to bring in customers.

And, of course, you then have to tally up the results vs. what it cost you to make them happen. You may find the results too depressing. Or maybe not. Maybe you’re lucky enough to have found advertising methods that really work for your customer base. Good for you.

If the results do leave you depressed, though, consider making some changes. Chances are that you’re leaving lots of money on the table — even IF your advertising is working. At Richmond Web Marketing, we see that all the time.

Find out more about what online advertising can do for you — for a fraction of what offline advertising probably costs you right now, and with much more dramatic (and trackable!) results.

If you’d like to know more, I’d be happy to go over what you’re currently doing and give you some ideas of what you can do to get a whole lot more ROI or mileage out of your advertising dollars.

Just sign up on the form at the top right (which will give you a FREE report, and some free marketing tips) and send an email to the return address.

Or call me at 804-285-2535 at Richmond Web Marketing and leave your phone number (slowly AND clearly, preferably twice) and some good times when I can reach you, and I’ll call you back.

Let’s check out this example: Richmond Web Marketing. If you type it into Google, my website, http://www.RichmondWebMarketing.com will pop up right away. Here’s a screen shot I took a few days ago:

Up top is a rotating group of local listings. And then, there’s my website, at the top spot of Google’s page one.

That’s what you want to happen with YOUR website as well. Or at least something close to that.

How can you do that? A number of things have to happen for you to score at the top of Google:

1) Your site has to be optimized for the right keyword

2) Your keywords have to be chosen correctly

3) You need backlinks from “authority” sites

4) You need “fresh” content regularly

Is it rocket science? Not really. But it does take some know-how and some work to get to page one of Google.

Want help? Just type your name and email address into the form at the top right of the page, right underneath my smiling mug shot, and hit return to any email you get. Or call me at 804-285-2535 (and leave a message with good times to call back when you get the machine).

For A Limited Time Only! Recession Buster Special Offer!

Exclusively for Richmond Small Business Owners without websites or with severely underperforming websites! I want to help you!

You get a Free Consultation and IF you’re eligible, a steal of a deal for a search engine optimized basic website with sales copy and email marketing set-up all included.

Cheaper than yellow pages or classified ads and far more effective!

Why should you go online as a Richmond Small Business Owner?  Because that’s where your customers and clients are.

You want them to find you, don’t you? And you want to be able to remind them to come back and visit — your ad/website — AND your store or your restaurant.  Or to call you if they need you to perform a service for them at THEIR residence or place of business, whether it’s fixing the roof, the plumbing, or the peeling plaster, or keeping the yard in top shape, or whatever.

Is this for you?  IF you’re a Richmond Small Business Owner, Entrepreneur, or Service Professional, it is VERY likely that the answer is YES.

But better hurry up!  The competition is getting on it and there are only so many spots on the first page of Google.

In fact, I won’t work with more than two businesses in the same niche and area — because that would be unfair to my clients. 

So if YOU want to get in on that, you MUST call me (for fastest results) or email me soon at elisabeth AT RichmondWebMarketing.com to take advantage of this limited time special offer.

Hesitant because you’ve never been online before?  Or because your website hasn’t delivered the goods? If your website doesn’t bring you much business, there are some very likely reasons — that I can help you fix.  And if you aren’t online yet — now is the time.

Remember Albert Einstein’s definition of insanity:

“Doing the same thing over and over again — and expecting different results”

Don’t you deserve better results?

Call me at 804-285-2535 and find out how I can help you make them happen.

And better do it soon — before your competitors do..

.

What happens when people type in “Richmond” and YOUR business?

How do people — your potential customers — find you?  Or do they?

Will they find you if they type in “Richmond Chiropractor” or “richmond Handyman” or “Richmond Podiatrist” or “Richmond Social Security Lawyer” or whatever the case may be?

Try it out.

And if you’re not happy with the results, give me a call: 804-285-2535.

Or sign up and get my new report on 2009-style effective internet marketing.  And then send me an email to set up a FREE consultation.

Chances, you’re leaving lots of money on the table because people just don’t find your website as easily as you wish they did.  You’re not getting all the customers you could be getting.

And that’s just the start of course.  To make the most of your precious online real estate, there are a few other things you need to do.  You want people to come back, and you want to create a connection with them right then and there, so they will call you or stop by.

How much is a new customer worth to you over the next year or five?

And how much are you losing by not getting as many as you could?

Call me at Richmond Web Marketing and let me help you get more customers:  804-285-2535